Product Photography

CPWorks has the latest product photography technology to increase your company’s sales. Nowadays it is the best solution to get close to customers and generate confidence, since it creates an impeccable image.

Differences between product photography and advertising photography

The line that separates product photography from advertising photography is very thin. Product photos are presented “as they are” with a neutral background usually and far away from the connotations that advertising photography usually implements.

A product image is about the presentation of the object or service and, as such, is highly relevant because its quality depends on the trust placed on it by customers and its potential sale.

CPWorks produces high quality technical and creative photographs to make your product stand out above all others.

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Tips for taking product photos

There are some important factors in product photography that vary the cost of production.

There are some important factors in product photography that vary production costs. The first one is placement; whether the product has a fixed base, whether it is fastened, etc. Photographing food, which is another of our specialties at CPWORKS, needs extra care so that the product is presented in an appetizing manner and its best attributes can be captured.

Necessary image adjustments of the product must also be considered; if they have a more or less regular shape, if you want it to appear bigger or smaller than it really is, if effects, shadows, etc. must be included.

Another factor to consider is the material that the object is made of; if it is bright it will have more difficulty in being photographed, for example.

An important factor is also to evaluate the product’s reaction to light in order to modulate the foci and background, since this also has an effect on the photograph editing phase.

A professional product photograph will ensure that the end consumer makes a purchase

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Product images create the best advertising of that item in catalogs, newspapers, and magazines but nowadays most importantly it helps the item be sold on the Internet. A professional product photograph will ensure that the end consumer makes a purchase.

At CPWORKS we handle every detail, ensuring the best quality and professionalism in creating this image type. Ask us for a budget without any obligation whatsoever.

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