About Us

Why CPW?

At CPWORKS, we offer comprehensive advertising services focused on audiovisual content. With capacity and experience from a two-office team (Madrid & Barcelona) made up of more than 60 professionals including multidisciplinary producers and a creative area. We have over eight postproduction rooms.

Why should you invest in advertising video?

Audiovisual content makes up 78% of all content consumed online and at the start of next year will reach 84% of all Internet traffic. In Spain, video consumption already represents more than 24 million users (IAB).

How does it affect sales?

90% of online buyers say that video helps them in purchasing decisions and 85% are willing to make purchases on websites where there are videos because audiovisual content makes the product more attractive and helps them understand it more.

In an Email Marketing advertising strategy, including video is almost like magic: it increases the opening rate 5.6%, the CTR over 96% (source: Implix), and reduces leaving the page 75% (source: Forrester Marketing). For landing pages, conversions increase 80% when videos are included.

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Why CPW?

At CPWORKS, we offer comprehensive advertising services focused on audiovisual content. With capacity and experience from a two-office team (Madrid & Barcelona) made up of more than 60 professionals including multidisciplinary producers and a creative area. We have over eight postproduction rooms.

Why should you invest in advertising video?

Audiovisual content makes up 78% of all content consumed online and at the start of next year will reach 84% of all Internet traffic. In Spain, video consumption already represents more than 24 million users (IAB).

How does it affect sales?

90% of online buyers say that video helps them in purchasing decisions and 85% are willing to make purchases on websites where there are videos because audiovisual content makes the product more attractive and helps them understand it more.

In an Email Marketing advertising strategy, including video is almost like magic: it increases the opening rate 5.6%, the CTR over 96% (source: Implix), and reduces leaving the page 75% (source: Forrester Marketing). For landing pages, conversions increase 80% when videos are included.

CPWorks Feed Reel

Here you can see a Reel of some of the advertising work done by CPWORKS. We highlight works done for Ron Barceló, Cervezas Alhambra, Nestlé, McDonald’s, BMW, Boehringer Ingelheim, Nivea, Loterías y Apuestas del Estado, VIBUK, and others.